Keynote: How to promote Xi’an’s culture and tourism by new media

Keynote: How to promote Xi’an’s culture and tourism by new media

As an ancient capital, Xi’an is famous for its rich historical and cultural resources. In recent years, under the guidance of the Xi’an Municipal Party Committee and Xi’an Municipal Government, Culture & Tourism Administration of Xi’an Municipality has planned and organized a series of online event marketing activities in cooperation with various Internet and media platforms to successfully build urban cultural tourism brands and make Xi’an leap.

Speaker:

XIAOYAN LI